But first, a quick message to our heroes

Hero is the word we use for our ambassadors. Our mission is to spread happiness by helping others be present in the moment. Cacao is a great vehicle for that. So we call you heroes because those who can help facilitate this mission are true heroes to society. Plus it rings well with the name Happy to Be HER(O)E 😂.

Each week we will share information on how to be the best possible Happy To Be Here Hero. We will give you a quick update on our company initiatives, share some information on cacao that you can share with your audience, and offer some ideas for posts or stories.

What you do with this information is totally up to you. It is simply a guide to be the best Happy To Be Here hero if you so choose.

Reminder: Happy To Be Here heroes get 20% of the revenue of any product they sell. Log in below to get your link and code.

1. Be You

Gary Brecka, a human biologist, found a study that measured the frequency coming off humans based on their emotions.

What he found was fascinating.

Guess what the highest frequency was? It was 4000x higher than Love.

Authenticity

Authenticity is the expression of your true nature. The reason we believe it is higher than love is because it is Truth + Love.

So the best way to share our mission of spreading happiness through the moment is by being the most authentic version of you. This means you don’t need to “sell” the cacao. We encourage you to authentically and organically drip it into your content through both posts and stories.

Ex. If you are drinking cacao in a moment, take a photo and share it on your story tagging us or adding your link for others to check it out.

2. Add Value

Your audience follows you because you add value. So keep doing that. Different forms of value include:

• Education

• Entertainment

• Discovery

• And more

Think about what type of value you currently provide and/or want to provide for your audience.

To make it easier on you, we will share valuable information or value-based ideas each week that if you’d like you can share with your audience to add value to them.

One good way to add value to your audience is by educating them on the nutritional benefits of cacao.

Ex. Did you know that per gram cacao is the richest natural source of magnesium on the planet?

We have all sorts of educational content about cacao in our education hub linked below.

3. Be Consistent

We have all heard the saying “Consistency is king.” This could not be more true. The first time you share cacao with your audience they might be curious but not ready to purchase.

They say it takes 6-8 touches to get a sale.

For the highest conversions, combine these three tips: 1) be authentic, 2) add value, and 3) be consistent.

Ex. Authentically share the value you see in cacao with your audience each time you drink it yourself.

The Happy To Be Here Team

P.S. If you are ready to start sharing but need more cacao, reach out to [email protected] or text whoever you know on the team.